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618过后,一地鸡毛!UB Store助力商家“善后”

haixia002 haixia002 ⋅ 2019-06-19 10:17:50

彩票app  618fengfenghuohuodiguoqule,sihumaijiahemaijiadousongleyikouqi: maijiajingxinzhunbeidebaobei,zhongyubeirenqianggouyikong,shixiandacu;ermaijiayeshunlichengweiduoshouyizu,zuodengshouhuoyuchitu。

  raner,qingkuangzhenderucixirenma?caipiaoappkanweibi。618guohou,yidijimao,liujishangjiaderengshiyidui“lantanzi”。

  618大促结束,商家必须要做的事有哪些?

  dacuguohou,yureqide618,shangjiayinggaizuohaonaxieshixiang?naxiehuanjiehuibijiaocaoxin?

  首先,就是活动“善后”工作。包括活动页面的更换、店内推广的调整更新等。通常,在大促期间,像直通车推广、钻展推广等,都会换成活动相关的内容,所以在大促结束后,要及时更换。另外,因为活动期间竞争激烈,竞价也会相应提高,故在活动结束后要及时将推广图片、文案等调整为日常推广用图,推广价格也相应降低一些。

  其次,数据统计工作。数据统计包括自身店铺数据和竟品店铺数据。通过一场大促,可更好地定位自己的店铺,同时准确找到相应的目标店铺。通过对店铺、流量、转化、客单、单品爆款等进行数据分析,以便在下次活动时进行参考。竞品店铺的数据统计,则可通过生意参谋里面的市场行情来查看。

  第三,商品的关联。彩票app通过一次大活动,无论是新上架的商品还是以前有一定销量的商品,都会增加活跃度。所以,可利用这次机会,通过商品关联带动全店的动销率。在做商品关联时,要尽可能多的增加店铺主推款的展现率,同时为了提高客单价,可和成套的商品搭配销售。辅推款则可根据商品属性分组,互相分享流量,以增加顾客的浏览量。

  最后,售后方面的工作。正所谓编筐编篓,全在收口。618活动虽然结束了,但618的订单并未结束。对此,商家应该仔细核对订单信息,做好商品的发货、跟踪及售后维护。

彩票app  zheilimianhaiyouyixianghuanjie,duiyudianpupaiminghebaobeiquanzhongdeyingxiangfeichangzhizhongyao,neijiushijingchangbeidianshanghushidecuihaopinggongzuo。

  常被忽视的催好评,原来决定着商家生死

  618dacuzhihou,jianghuijishangjialiuxiayigejianjuderenwu,neijiushihaopingcuiyao。cuihaopinggongzuozhuyaodecaozuo,jiushidingzhuyijinggoumaiguoshangpindemaijia,daiqiyishouhuo,maijiajiuyaojishixiangmaijiafachuhaopingsuoyaodexiaoxi。

  zheixiangcaozuokansijiandan,danduiyushangjialaishuo(tebieshiersanxiandianshang),feichangzhongyao。zheishidianshangzhenggeshoumaihuanjiedeshoukou,yonghu(maijia)pingjiadejishiyufou,jianghuizhijieyingxiangdaodianpudepaimingyuxinyu。zaishuodezhuanyedian,jianghuiyingxiangdaodsrdongtaipingfen。

  dianshangyinggaizhidaodongtaipingfendezhongyaoxing。dianpupingfenshiyoumaijiaduimaijiazuochu,baokuoduishangpin/caipiaoappdezhiliang、caipiaoapptaidu、wuliudengfangmiandepingfenzhibiao。meixiangdianpupingfenjunweidongtaizhibiao。zhuyi,zheigedongtaipingfentongchangzhiquzuijinbanniandeshuju,yejiushishuo,maijiadepingfenshiyoushixiaoxingde,chaoguo6geyuejiuwuxiao。meigeyuetongyigemaijiajinquqian3dan,qiemaijiajichudedianpupingfenwufaxiugai。

彩票app  dongtaipingfenzhibujinhuiyingxiangdaoyonghugoumaijuece,gengzhongyaodeshihuiyingxiangdaodianpuquanzhong。pingfenruodiyutongxing,yejiushisuoweide“dsrpingfenpiaolv”,houguobukanshexiang:

  shouxian,baokuandazaojianghuishoudaoyanzhongyingxiang,xiangkaichehuotouzuanzhanyewujiyushi。qici,dianpusousuoquanzhonghebaobeidepaimingjianghuixiajiang。disan,youyupingfendi、chapingduo,baobeidezhuanhualvyehuibeiladi。disi,huodongwufabaoming,yinweipingfenshitaobaoguanfanghuodongdeyingxingzhibiao,xiaoerhuiyouxianxuanzepingfengaodedianpu。zuihou,pingfendihaihuiyingxiangdaotianmaoxuqianhejinpaimaijiadekaoheyupingxuan。

  催好评的新玩法: 提高店铺权重与排名

彩票app  muqian,bijiaozhuliudetishengpingfenshouduan,jiushizhudonghuifangkehu。dsrpingfenyougezhidezhuyidedifang,jiushimaijiademorenpingjiabingbuhuijidsrjiafen;lingwai,pingfenyidanjichu,jiuwufaxiugai。suoyi,maijiayidingyaojishidehuifangkehu,jixiangmaijiacuiyaowuxinghaoping。

彩票app  618guohou,daliangdekehudengdaimaijiacuihaoping,rengongzhutiaofasongxiaoxi,dixiaohaoshi。yonghuyidanpingjiabujishi、bupingjia,yanzhongyingxiangdaodsrpingfen,qianmiansuofuchudexinkuzebaibailangfeile。

彩票app  uibotqianniucuihaopingjiqirenkeyijiejueshangjiadezheiyitongdian。tatongguomonirengongduiyujianshudecaozuo,zidongxiangweijishipingjiademaijiafasongxiaoxi,suoyaohaoping。yekexiangmubiaomaijiatuisongdianpuhuodongxiaoxideng。gaijiqirenjiyurpajishu,zhuyaomonirendecaozuo,piliangzidongqunfa,zhichiwenzi、tupian、shipindengwenjiandefasong,bangzhurengongshixianwangyedianji、xitongluru、biaogexinxitiqudenggongzuodezidongcaozuo。

彩票app  jiqirennenggoushixian7×24xiaoshibujianduanyunxing,jishiyouxiaojiejuedianpukefuhuifangbujishiyingxiangdongtaipingfendetongdian。duiyudamaijialaishuo,keyitengchugengduoshijian,shifangrenli;duiyuxiaomaijialaijiang,youxiaojiejuerenshoubuzuwenti,jiangdirenlichengben。

彩票app  wulunshigerenshangjiahaishidianshangwaibaojigou,doukeyiyingyonguibotqianniucuihaopingjiqiren,jiandanhaoyong、gaoxiaoshengshi、jieshengrenli,jishihuodehaoping,youxiaotishengdsrpingfen,tigaodianpuquanzhongyupaiming。

  电商运营系列机器人,助力商家解决运营难题

  chuleqianniucuihaopingjiqiren,zhenduiqianmiancaipiaoappsuotidelingwaijidianshangjiabizuoshixiang,ub storehaituichuleqitadianshangyunyingjiqiren,jiejueshangjiatongdian,qingsonggaoxiaojiejuedianshangyunyingnanti。

  uibotdianshangpingtaizhangdanzidongxiazaijiqiren,jiqirenkejianggedadianshangpingtaidezhangdanzidongxiazaidaobendi,bingzhenglichengexcelbiaoge,zidongshangchuandaogongsixiangguanxitongjinxinghuizong。shiyongyuzhongdaxingdianshang,fangbianqidingdanhedui、baobiaoshengcheng、meiriduizhangdenggongzuodejinxing。

  uibottaobao/tianmaoyingxiaoxinxizhuaqujiqiren,keyidaitirengongzidongzhuaqudianpuxinxi、mingcheng、shangpinlianjie、biaoti、guanjiancideng,fuzhushangjiajinxingdianpu、kedan、danpinbaokuandeshujufenxigongzuo,zhijizhibi,chichengdianshangshachang。

彩票app  uibotshangpinzidongshangxiajiajiqiren,shiyongyuguoneiwaizhuliudianshangpingtai,keyishixianshangpinxinxizidongxiazai、kuapingtaishangpinxinxipiliangbanyun、shangpindapiliangtongbushangxiajiadenggongzuo。bangzhushangjiazuohaoshangpindeguanlian,congerdaidongxiaoliang。

  gengduodianshangyunying/yingxiaojiqiren,haikedengluub storejinxinggexinghuadingzhi。ub storeshimuqianguoneizuidadeyizhanshizidonghuabangongruanjianjiqirensaasjiaoyipingtai,duiyuzhinengdianshang、zidonghuayunyingdenglingyuyouzhezhuanye、shenrudeyanjiu。zhiliyunyongjiqirenliuchengzidonghua(rpa)yurengongzhineng(ai),weigedazhongxiaoqiyeliangshendazaopingjiayouzhiderpa+aidianshangjiejuefangan。quanfangweibaozhangjiaoyigexianghuanjie,rangkehuxiangshoudao“fangbian、anquan、zhuanye”degaoxingjiabijiaoyitiyan。ranggengduodedianshangxiangshoudaojiqirenzidonghuadailaidehongli。


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